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SEO > Articles > New York 2004 >Are there any plans by search engines to use any sort of user defined quality criteria when deciding how to rank sites?Yes, although this is unlikely to come from any sort of voting button along the lines of a happy and unhappy faces which have appeared on a Google toolbar. What is more likely is that as different user tools become more commonplace, personaIised search will match your results to a similar range of web sites which may have been visited by your peers. This could be seen as an extension of the page rank system, with the "votes" being given by webmasters being supplemented by the popularity of each page amongst actual web users. This type of development is unlikely to be exclusive to Google - another search engine may well lead the field here.
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